Jennifer Jeffrey | Writer · Editor

Is this you?

You spent thousands of hours & zillions of dollars to create a fantastic product or service. No one else has anything like it. You’re the one. The only.

So you start writing about it.

You say: We’re a premier world-class company/brand/individual with a next-generation product/service/thingamajig that is not only powerful, dynamic and scalable, but will also revolutionize the way you work/sleep/eat/drink and make your hair shinier, teeth whiter, and eyes sparklier, now available in eight delicious mouthwatering flavors.

Your prospect sees: BlahBlah BlahBlah BlahBlahBlahBlah
Then they leave your website. Or throw away your pretty brochure. Or ignore your email.

That’s why you should call me.

Here’s what I can help you with:

• Brand Messaging & Content Strategy

  Your brand message is the story that people remember... or not. It has to have heart. It should also be authentic, confident & direct. ‘Kay?
  + Positioning, taglines, content strategy

• Website Content

  Is your website content well-organized and easy to find? Have you made it succinct and value-driven? It should be all of that, and more.
  + Content architecture, website copy, product information

• Case Studies

  If you’re doing something fabulous, your customers WANT to talk about how wonderful you are. Go ahead, let ‘em rip. Then publish that stuff.
  + Customer interviews, case studies, profiles, success stories

• Packaging

  They’re not just buying what’s in the box… they’re also buying the box. The words on the package can make all the difference.
  + Packaging & labels

• Press Kits

  You’ve got a story. The press hears stories all day long. Grab their attention with materials that are short on fluff and long on substance.
  + Press releases, bios, company history

• Social Media

  Everyone and their grandma is talking on one social network or another, and you can’t NOT play. But you MUST do it right.
  + Blog posts, Facebook pages, profiles & more

• Editing & Proofreading

  Skip the editing step, and risk blowing everything you worked so hard to create. Hand it over. Let me have at it. I’ll make it better, I promise.
  + all of it.